Revolutionizing Engagement: VR Showroom Wows London Tech Week

• Infinite Reality partnered with Vodafone Digital Asset Broker to create a Metaverse Showroom experience at London Tech Week
• The interactive digital experience showcased Vodafone’s DAB platform, which enables businesses to convert physical goods into tradable digital assets
• The showroom featured an Artificial Intelligence product expert and was available in both desktop and virtual reality formats

Infinite Reality & Vodafone Digital Asset Broker Partner Up

Infinite Reality (iR) has partnered with Vodafone Digital Asset Broker (DAB) to develop and unveil a remarkable Metaverse Showroom experience at London Tech Week. This collaboration signifies their shared commitment to pushing the boundaries of technology and revolutionizing the way brands engage with consumers.

Vodafone’s DAB Platform

The virtual showroom, powered by Infinite Reality’s cutting-edge immersive spatial technology, showcased Vodafone’s DAB platform, a key element of Vodafone’s new ‘Economy of Things’ initiative. The interactive digital experience illustrated the transformative potential of DAB technology which enables businesses across various sectors to convert physical goods into tradable digital assets in new online markets via the blockchain-secured platform.

AI Product Expert

The experience was set in a photo-real version of the QEII Centre and the surrounding London cityscape, introducing visitors to a digital twin of a cutting edge, all-electric vehicle. An advanced Artificial Intelligence (AI) product expert interacted with guests providing real time information about the experience, Vodafone’s DAB technology, Infinite Reality, and the all-electric vehicle.

Desktop & VR Formats

The showroom experience was available in both desktop and virtual reality (VR) formats enabling attendees from different backgrounds to enjoy it. This demonstrates the versatility of the platform that allows for a wide range of customers engagement possibilities.

Conclusion

This groundbreaking Metaverse Showroom experience further solidifies Infinite Reality and Vodafone’s commitment to creating highly personalized experiences that will reshape customer engagement in sales for years to come.